Fragrances in Skin Care: What You Need to Know
Fragrances are one of the most common ingredients in many skin care and personal care products. While they can add a pleasant scent or even mask unpleasant scents in these products, fragrances can also be problematic for some people, particularly those with sensitive skin or fragrance allergies. In fact, fragrance is one of the leading causes of allergic contact dermatitis in cosmetics (3).
This is complicated even more by the fact that, in the United States, there are no official regulations surrounding the marketing claims that brands are able to make about products being “fragrance-free,” “unscented,” or even “hypoallergenic.”
To help you sift through the confusion, we put together this guide explaining what each of these marketing terms means and how to find skin care products that will not irritate allergies or sensitivities for you.
Fragrances are one of the leading causes of contact dermatitis in skin care products.
There are not strict regulations on what marketing claims like "fragrance-free" or "unscented" mean in skin care.
If you do not have a fragrance allergy or sensitivity, most fragrances in skin care are not problematic.
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What Are Fragrances in Skin Care?
Fragrances in skin care refer to a mixture of various aromatic compounds added to products to create a pleasant scent. These fragrances can be natural, meaning they are derived from essential oils, plant extracts, or animal-derived ingredients, or synthetic, meaning they are created in a laboratory setting.
Fragrances are found in a wide range of products, including:
Moisturizers and lotions
Cleansers and toners
Sunscreens
Shampoos and conditioners
Deodorants and body sprays
Makeup and perfumes
However, fragrances do more than just make products smell good. Some fragrance compounds can also act as preservatives or masking agents to cover up unpleasant odors from other ingredients. This is why understanding product labeling is important – just because a product claims to be “fragrance-free” doesn’t always mean it contains no fragrance-related ingredients.

What Does "Fragrance-Free" Mean in Skin Care?
While you might assume that “fragrance-free” means a product contains no fragrances at all, this is not always the case. There are no regulatory restrictions on what a product must or must not contain in order to carry the marketing term “fragrance-free.”
Generally speaking, “fragrance-free” means that there are no ingredients included in the formulation for the purpose of adding a scent. However, some fragrances can be used as preservatives rather than for their aromatic properties, which would mean that they might still be included in “fragrance-free” products.
Additionally, some botanical extracts like rose or lavender extract, for example, may be used for other therapeutic benefits and not solely for their scent. In this case, they might also be included in products labeled as “fragrance-free.”
What Does "Unscented" Mean in Skin Care?
The term “unscented” typically means that a product does not have a noticeable scent, but it may still contain fragrances or masking agents that neutralize unwanted odors. For example, a product may contain synthetic fragrances designed to counteract strong-smelling active ingredients.
It is important to note that this lack of transparency on ingredient labels is unlikely to cause a problem for most people. However, if you have very sensitive skin or a known allergy to particular fragrance ingredients, it can be problematic.

Risks of Fragrances in Skin Care
As noted above, most people will not experience adverse effects from fragrances used in skin care products. For people with sensitive skin or allergies, however, fragrance ingredients can cause dermatitis or other symptoms related to allergies.
Contact Dermatitis
Fragrances are a leading cause of allergic contact dermatitis , a skin condition characterized by redness, itching, swelling, and irritation. Symptoms may appear where the product is applied and can range from mild irritation to severe rashes.
People with eczema, rosacea, or compromised skin barriers are particularly prone to developing fragrance-related reactions.
Fragrance Mix Allergies
Certain fragrance compounds are more allergenic than others (5). Dermatologists use Fragrance Mix I and Fragrance Mix II in patch testing to identify fragrance allergies. These mixes contain common allergens like:
Oak moss extract
Isoeugenol
Linalool and limonene (found in citrus and floral oils)
Cinnamal (cinnamon-based compounds)
Geraniol (rose oil derivative)
Balsam of Peru
Some of these allergens have been banned in the EU , but they are still present in products sold in other parts of the world.
Regulatory Concerns
In the US, companies are not required to list individual fragrance components, so only the word “fragrance” or “parfum” may appear on ingredient lists. In Europe, on the other hand, stricter fragrance regulations require certain allergens to be labeled. This lack of transparency in the US makes it difficult for consumers to determine whether a product contains allergens.

Common Fragrances That Can Cause Skin Reactions
If you have a fragrance allergy or sensitivity , you may need to use caution when using ingredients that contain “fragrance” or “parfum” – two catchall terms used to describe a number of fragrance ingredient combinations. Additionally, be on the lookout for specific fragrance ingredients that may also be listed on the label, such as:
Linalool
Eugenol
Cinnamal (Cinnamaldehyde)
Hexyl cinnamal
Amyl cinnamal
Geraniol
Isoeugenol
Coumarin
Citral
Benzyl alcohol
Benzyl salicylate
Benzyl benzoate
Cinnamyl Alcohol
Farnesol
Citronellol
Oakmoss and treemoss extracts
Balsam of Peru (Myroxylon pereirae)
Hypoallergenic Skin Care Products
As with other skin care marketing terms, there are no regulations on “hypoallergenic” labeling on skin care or personal care products. Each brand tends to use its own definition of this term, often using it liberally. Thus, you cannot always take this term at face value and assume that it will be safe for sensitive skin.
That said, once you know your skin type, you can filter products based on sensitive skin to find the best hypoallergenic products. Some great choices for sensitive skin include:
Bottom Line: Are Fragrances In Skin Care Bad?
Fragrances in skin care are not inherently bad, but the lack of transparency in ingredient labeling can make them problematic for those with allergies or sensitivities. While many people tolerate fragrances without any issues, others may experience allergic reactions. And because the US does not require full disclosure of fragrance ingredients on labels, it can be difficult or even impossible to know exactly what you’re putting on your skin.
If you have sensitive skin or fragrance allergies, read ingredient labels carefully and choose products specifically formulated for sensitive or allergic skin that are a match for your skin type.
Are fragrances in skin care safe?
For most people, fragrances are safe and cause no problems. However, if you have sensitive skin, eczema, or a history of contact dermatitis, avoid fragranced products whenever possible.
Why do companies put fragrances in skin care?
Fragrances not only help to improve the overall appeal of a product by adding a pleasant scent, but they can also act as preservatives or masking agents to neutralize unpleasant smells from active ingredients.
Which skin types should avoid fragrances?
People with sensitive skin, eczema, rosacea, or fragrance allergies should be cautious with fragranced products. Oily skin types may tolerate fragrances better than dry skin types, but reactions can still occur if you have an allergy.
Best References and Scientific Publications on Fragrances in Skin Care
- Baumann L. Antiaging Ingredients in Ch. 37 of Baumann's Cosmetic Dermatology Ed 3. (McGraw Hill 2022)
- Baumann, L. Ch. Cosmeceuticals and cosmetic Ingredients (McGraw Hill 2015)
- Ortiz KJ, Yiannias JA. Contact dermatitis to cosmetics, fragrances, and botanicals. Dermatol Ther. 2004;17(3):264-71. doi: 10.1111/j.1396-0296.2004.04027.x. PMID: 15186372.
- de Groot AC, Frosch PJ. Adverse reactions to fragrances. A clinical review. Contact Dermatitis. 1997;36(2):57-86.
Kumar M, Devi A, Sharma M, Kaur P, Mandal UK. Review on perfume and present status of its associated allergens. J Cosmet Dermatol. 2021;20(2):391-399.
Heydorn S, Johansen JD, Andersen KE, Bruze M, Svedman C, White IR, et al.
Fragrance allergy in patients with hand eczema – a clinical study. Contact Dermatitis. 2003;48(6):317-23.Mehta SS, Reddy BS. Cosmetic dermatitis—current perspectives. Int J Dermatol. 2003;42(7):533-42.
Jovanović M, Poljacki M, Duran V, Vujanović L, Sente R, Stojanović S. Contact
allergy to Compositae plants in patients with atopic dermatitis. Med Pregl. 2004;57(5-6):209-18.Reeder MJ. Allergic Contact Dermatitis to Fragrances. Dermatol Clin. 2020;38(3):371-377.